“Good Tourism” Insights

Dancers, singers, and drummers from a local women’s cooperative welcome visitors to the Red Rocks Cultural Center in Nyakinama village, Rwanda. Pic by David Gillbanks.

Dan­cers, sing­ers, and drum­mers from a loc­al women’s cooper­at­ive wel­come vis­it­ors to the Red Rocks Cul­tur­al Cen­ter in Nyak­i­n­ama vil­lage, Rwanda. Pic by Dav­id Gillbanks.

“Good Tour­ism” Insights are ori­gin­al posts by aca­dem­ics, experts, and prac­ti­tion­ers who are keen to share their sus­tain­able tour­ism and respons­ible tour­ism insights, expert­ise, and exper­i­ences, in plain Eng­lish, for the bene­fit of all travel & tour­ism stakeholders.

Each “GT” Insight rep­res­ents the opin­ion of its author, NOT neces­sar­ily the opin­ion of The “Good Tour­ism” Blog, its Part­ners, or its pub­lish­er. The “Good Tour­ism” Blog neither pays nor is paid for any “GT” Insight. 

Any­one with an informed and sin­cerely-held opin­ion about travel & tour­ism is wel­come to sub­mit a “GT” Insight for pub­lic­a­tion. The “GT” Insight guidelines are very simple.

The heads of finance, operations, and public relations walk into their boss’s office … 

February 21, 2023

An impressionist painting of a business meeting in a boss office by DALL-E

The heads of fin­ance, oper­a­tions, and pub­lic rela­tions walk into their boss’s office …  It might be the setup for a joke — feel free to sug­gest a punch­line — but it could per­tain to a very ser­i­ous mat­ter.  What is the most import­ant issue that they could talk about? And how might they come to an agree­ment? Your correspondent […]

Read More The heads of finance, operations, and public relations walk into their boss’s office … 

The great realignment: What caused tourism’s labour crisis & how do we fix it?

February 14, 2023
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Hospitality, travel, and tourism is experiencing a labour crisis. Sign image by Gerd Altmann (CC0) via Pixabay. https://pixabay.com/illustrations/sign-work-attitude-workplace-1020318/

After lay­ing off so many people dur­ing the COVID lock­downs, the travel, tour­ism, and hos­pit­al­ity sec­tors now face a labour crisis. Frédéric Dimanche points to causes and pos­its solu­tions. Last year ended on a pos­it­ive note for the travel & tour­ism industry as it over­came its greatest chal­lenge, the COVID-19 pan­dem­ic.  Des­pite the Rus­si­an invasion […]

Read More The great realignment: What caused tourism’s labour crisis & how do we fix it?

Douro on my mind: Measuring & marketing value during the ‘value crisis’

February 7, 2023
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Douro Valley, Portugal by by Maksym Kaharlytskyi (CC0) via Unsplash. https://unsplash.com/photos/5ZmAyIG_OrI Price / value scale by Tumisu (CC0) via Pixabay. https://pixabay.com/illustrations/purchase-shopping-price-value-7307064/ Thought bubble by Clker-Free-Vector-Images (CC0) via Pixabay. https://pixabay.com/vectors/cloud-thinking-thought-bubble-304979/

Des­tin­a­tion mar­keters can exploit a gen­er­al per­ceived lack of value and trust to build affin­ity with pro­spect­ive vis­it­ors, accord­ing to K Michael Hay­wood.  In this “Good Tour­ism” Insight, Pro­fess­or Hay­wood describes the oppor­tun­ity for des­tin­a­tion mar­keters and the attend­ant chal­lenge for des­tin­a­tion man­agers. [You too can write a “GT” Insight.] It has been 20 years since […]

Read More Douro on my mind: Measuring & marketing value during the ‘value crisis’

How can we change sustainable tourism destination management for good?

January 24, 2023
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The world is changing. Is travel & tourism destination management? Individual holding newspaper by Gerd Altmann (CC0) via Pixabay. https://pixabay.com/illustrations/businessman-newspaper-read-world-4929680/ Superimposed on top is aviation’s CO2 emissions in 2018, an image by @PythonMaps. "GT" added the words "Is travel & tourism?"

To cre­ate a more sus­tain­able tour­ism industry, des­tin­a­tion man­agers need to tackle ‘the invis­ible bur­den’ that trav­el­lers and their facil­it­at­ors and ser­vice pro­viders impose on people and places.  Megan Epler Wood dis­cusses the energy, intel­li­gence, resources, hope, and edu­ca­tion required to trans­form des­tin­a­tion man­age­ment for the 21st cen­tury and bey­ond.  Plan­et Hap­pi­ness invited Ms Epler Wood […]

Read More How can we change sustainable tourism destination management for good?

Are developing destinations failing to tap the potential of women in tourism?

January 17, 2023
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The queen is more powerful than the king in chess. Image by Bruno / Germany (CC0) via Pixabay. https://pixabay.com/photos/chess-board-game-chessboard-4794265/

… And how is Iran involving women in tour­ism to help devel­op its enorm­ous poten­tial as a travel des­tin­a­tion?  Ira­ni­an writer Zohreh Khos­ravi offers answers in her first “Good Tour­ism” Insight. [You too can write a “GT” Insight.] The biggest chal­lenge and threat facing the travel & tour­ism industry over the next five years will be […]

Read More Are developing destinations failing to tap the potential of women in tourism?

Yes, Tourism Minister

January 10, 2023
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Yes, Tourism Minister ... Houses of Parliament clock tower image by Justin Vogt (CC0) via Pixabay. https://pixabay.com/photos/london-bigben-clock-2640268/

You learn that you will be appoin­ted Tour­ism Min­is­ter of your coun­try in Janu­ary 2023.  To help pre­pare your­self for media inter­views, draft a brief sum­mary of your vis­ion for the future of tour­ism in your nation. Your cor­res­pond­ent put this hypo­thet­ic­al to a range of travel & tour­ism stake­hold­ers — “GT” Insight authors, “GT” Part­ners, and their […]

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