“Good Tourism” Insights

Dancers, singers, and drummers from a local women’s cooperative welcome visitors to the Red Rocks Cultural Center in Nyakinama village, Rwanda. Pic by David Gillbanks.

Dan­cers, sing­ers, and drum­mers from a loc­al women’s cooper­at­ive wel­come vis­it­ors to the Red Rocks Cul­tur­al Cen­ter in Nyak­i­n­ama vil­lage, Rwanda. Pic by Dav­id Gillbanks.

“Good Tour­ism” Insights are ori­gin­al posts by aca­dem­ics, experts, and prac­ti­tion­ers who are keen to share their sus­tain­able tour­ism and respons­ible tour­ism insights, expert­ise, and exper­i­ences, in plain Eng­lish, for the bene­fit of all travel & tour­ism stakeholders.

Each “GT” Insight rep­res­ents the opin­ion of its author, NOT neces­sar­ily the opin­ion of The “Good Tour­ism” Blog, its Part­ners, or its pub­lish­er. The “Good Tour­ism” Blog neither pays nor is paid for any “GT” Insight. 

Any­one with an informed and sin­cerely-held opin­ion about travel & tour­ism is wel­come to sub­mit a “GT” Insight for pub­lic­a­tion. The “GT” Insight guidelines are very simple.

Wishwashing tourism

March 3, 2025

'Wishwashing' tourism. Image by Michaela, at home in Germany • Thank you very much for a like (CC0) via Pixabay. https://pixabay.com/photos/dandelion-heart-wish-wishes-blow-4163657/

With ‘gre­en­wash­ing’ and oth­er forms of empty rhet­or­ic and inef­fect­ive poli­cy­mak­ing allegedly rampant, is the travel & tour­ism industry, its stu­dents and con­sult­ants, engaged in ‘wish­wash­ing’: hop­ing motiv­a­tions and incent­ive struc­tures are bet­ter aligned to our wishes than what they are in the real world? Yes? No? Some­times? Maybe? Offer examples. And that, my friend, is […]

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Butler asks: How do we solve one of the great conundrums of ‘sustainable’ tourism?

February 24, 2025

Richard Butler asks: How do we solve one of the great conundrums of ‘sustainable’ tourism? Pic by Michael Schwarzenberger (CC0) via Pixabay https://pixabay.com/photos/turbine-aircraft-motor-rotor-590354/

“Inter­est­ing range of views”, Richard But­ler (of Tour­ism Area Life Cycle mod­el fame) writes in the com­ments sec­tion of the “GT” Insight Bites on oppor­tun­it­ies and threats to tour­ism in 2025.  “How do we square the first response re air travel and the second and fourth pos­it­ive responses about tour­ism in [South­east] Asia where many of the […]

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What is tourism’s biggest opportunity and/or threat where you are in 2025?

January 13, 2025
One Comment

What is tourism's biggest opportunity and tourism's biggest threat where you are in 2025?

What is tour­is­m’s biggest oppor­tun­ity and/or threat where you are in 2025? It’s a “Good Tour­ism” Insight Bites ques­tion. Your cor­res­pond­ent put the ques­tion to the travel & tour­ism stake­hold­ers in the “GT” net­work, invit­ing responses of no more than 300 words. (You too can join the “GT” net­work. Register.) Thanks to the nine good people — pro­fess­ors, pro­fes­sion­als, and prac­ti­tion­ers — who took the time […]

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“GT” Insight Bites: Nostalgia

January 7, 2025

Nostalgia and tourism. Filmstrip negatives. Image by Pexels (CC0) va Pixabay. https://pixabay.com/photos/filmstrip-negatives-photography-1850277/

‘Nos­tal­gia. It ain’t what it used to be!’  Our travel tastes are often shaped by the memor­ies of child­hood hol­i­day exper­i­ences, or of stor­ies passed down through the gen­er­a­tions. Mar­keters often play to this. What is the role of nos­tal­gia in hol­i­day­mak­ing, from an indi­vidu­al or com­mer­cial per­spect­ive? It’s a “Good Tour­ism” Insight Bites ques­tion. Your cor­res­pond­ent put […]

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Wasn’t me! Defining tourism sub-sector responsibilities for EU ESG reporting

December 20, 2024

Tourism ESG reporting. Prison bars image by Craig Clark (CC0) via Pixabay. https://pixabay.com/vectors/icon-human-rights-2071965/ Jungle path image by Sasin Tipchai (CC0) from Pixabay. https://pixabay.com/photos/jungle-pathway-steps-way-sunlight-1807476/

How can the European Uni­on’s (EU) travel and hos­pit­al­ity sec­tors estab­lish clear respons­ib­il­ity bound­ar­ies while ensur­ing envir­on­ment­al, social, and gov­ernance (ESG) account­ab­il­ity across the entire tour­ism value chain? Robin Boustead shares his first “Good Tour­ism” Insight.  Loom­ing dead­lines, fines, (pris­on?) We are rap­idly approach­ing the end of the first year of data gath­er­ing for companies […]

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“GT” Insight Bites: Geopolitics and tourism

December 10, 2024

Geopolitics and tourism. Image by StarFlames (CC0) via Pixabay. https://pixabay.com/photos/chess-camera-world-map-2258804/ "GT" cropped it and added the words "Geopolitics & tourism".

Like it or not, geo­pol­it­ics affects travel pat­terns. How can the tour­ism industry where you are bet­ter bal­ance the polit­ic­al sens­it­iv­it­ies of loc­al and inter­na­tion­al stake­hold­ers? It’s a “Good Tour­ism” Insight Bites ques­tion. Your cor­res­pond­ent put the ques­tion to the travel & tour­ism stake­hold­ers in the “GT” net­work, invit­ing responses of no more than 300 words. (You too can join […]

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