“Good Tourism” Insights

Dancers, singers, and drummers from a local women’s cooperative welcome visitors to the Red Rocks Cultural Center in Nyakinama village, Rwanda. Pic by David Gillbanks.

Dan­cers, sing­ers, and drum­mers from a loc­al women’s cooper­at­ive wel­come vis­it­ors to the Red Rocks Cul­tur­al Cen­ter in Nyak­i­n­ama vil­lage, Rwanda. Pic by Dav­id Gillbanks.

“Good Tour­ism” Insights are ori­gin­al posts by aca­dem­ics, experts, and prac­ti­tion­ers who are keen to share their sus­tain­able tour­ism and respons­ible tour­ism insights, expert­ise, and exper­i­ences, in plain Eng­lish, for the bene­fit of all travel & tour­ism stakeholders.

Each “GT” Insight rep­res­ents the opin­ion of its author, NOT neces­sar­ily the opin­ion of The “Good Tour­ism” Blog, its Part­ners, or its pub­lish­er. The “Good Tour­ism” Blog neither pays nor is paid for any “GT” Insight. 

Any­one with an informed and sin­cerely-held opin­ion about travel & tour­ism is wel­come to sub­mit a “GT” Insight for pub­lic­a­tion. The “GT” Insight guidelines are very simple.

Is a travel & tourism career still attractive? Important things to understand in 2025

May 3, 2025

Is a travel & tourism career still attractive? Important things to understand in 2025. Map image with symbols by Harish Sharma (CC0) from Pixabay

Is a travel & tour­ism career still attract­ive in 2025? What is the most import­ant thing that a young per­son should under­stand before embark­ing upon a career in tour­ism? And that is your “GT” Insight Bites chal­lenge. Write up to 300 words about the ques­tion in the com­ments at any time. [The dead­line for free copy […]

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St Helena got an airport: Where to now for one of Earth’s remotest places?

April 29, 2025

Commercial flights from St Helena Airport, the island's first and only airport, commenced late 2017. Photo by Craig Williams,

It’s not news, but it will be news to many. The remote island of St Helena and its tiny pop­u­la­tion got a USD 380 mil­lion air­port. That was shortly before the glob­al COVID shut­downs.  While St Helena Air­port (HLE) has yet to deliv­er on its tour­ism and eco­nom­ic devel­op­ment poten­tial, Mar­cella Mit­tens and many other […]

Read More St Helena got an airport: Where to now for one of Earth’s remotest places?

Considering sustainable tourism certification? What to do first and what to look for

April 23, 2025

Considering sustainable tourism certification? What to do first and what to look for. Made with an image by Christophe from Pixabay. https://pixabay.com/illustrations/validation-positive-logo-1614001/

Some­times the first step is the hard­est. This applies as much to the daunt­ing task of obtain­ing sus­tain­able tour­ism cer­ti­fic­a­tion as any­thing else; espe­cially for micro and small busi­nesses that can­not afford to throw resources at a new depart­ment or employ­ee to man­age it.  Kev­in Phun offers his advice in this “Good Tour­ism” Insight. [You too […]

Read More Considering sustainable tourism certification? What to do first and what to look for

AI and authenticity in tourism, hospitality: Why human stories still matter

April 1, 2025

AI and authenticity in tourism, travel, hospitality: Why human stories still matter. A Gemini-generated image.

With arti­fi­cial intel­li­gence (AI) and auto­ma­tion on the rise across many sec­tors of the glob­al eco­nomy, how can travel, tour­ism, and hos­pit­al­ity brands bene­fit while stay­ing true to them­selves and the exper­i­ences they offer?  It’s Anishka Narula-Nielsen’s second “Good Tour­ism” Insight. [You too can share.] Dawn of the AI age Like it or not, we’re liv­ing at […]

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A force for good: What can global travel & tourism learn from social enterprises?

March 26, 2025
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A force for good: What can global travel & tourism learn from social enterprises? A Gemini-generated image.

Can the loc­al com­munity-based busi­ness mod­els of tour­ism social enter­prises be rep­lic­ated at glob­al scale? Anishka Narula-Nielsen thinks so. It’s her first “Good Tour­ism” Insight. (You too can write a “GT” Insight.) The search for ‘good tour­ism’ Tour­ism is one of the most power­ful forces in the world. It drives eco­nom­ies, cre­ates jobs, and intro­duces us to […]

Read More A force for good: What can global travel & tourism learn from social enterprises?

The problem with critical tourism studies

March 25, 2025

The problem with critical tourism studies (CTS). Is CTS losing its edge? Starfish image by Dulcey Lima (CC0) via Unsplash. https://unsplash.com/photos/a-starfish-on-a-sandy-beach-next-to-a-shell-q05M_2xqZUI

Is crit­ic­al tour­ism stud­ies los­ing its edge? Are CTS schol­ars shy­ing away from the polit­ics that are at the heart of crit­ic­al the­ory? Prof Mary Mosta­fanezhad writes this “Good Tour­ism” Insight about crit­ic­al tour­ism stud­ies at the invit­a­tion of Tour­is­m’s Hori­zon: Travel for the Mil­lions, a “GT” Insight Part­ner. Not what you expect Crit­ic­al tour­ism studies […]

Read More The problem with critical tourism studies