250+ Thai tourism businesses train on minimum sustainability practices, access European markets
More than 250 Thai tourism professionals joined the dynamic “Tourlink Thai Tourism Suppliers Training: Tools towards a Successful and Sustainable Future” in September.
The training brought together Thai tourism suppliers and community enterprises, across sectors, to raise their social and environmental performance while developing their capacity to reach more high-value European tourists through business partnerships.
A team of international and Thai organisations — specialists in sustainable tourism — pooled their skills and experience through the EU SWITCH-ASIA funded Tourlink Project to deliver training over two days in Phuket (September 21 – 22) and Chiang Mai (September 27 – 28).
To launch the training, Khun Numfhon Boonyawat, Deputy Governor for Policy and Planning at the Tourism Authority of Thailand (TAT), offered inspiring opening remarks on “Why sustainability is crucial for a prosperous Thai tourism recovery?”
“It is good news to see European market trends which support sustainable tourism.
“However, we all need to motivate ourselves — private and public sectors — from the inside, to make sure that Thai tourism benefits Thailand’s people and environment.
“As we recover from COVID, we can no longer sit on the fence. We must chose to be on the side of a greener future.
“Sustainability must be the future, because without sustainability, there can be no future worth having,” the TAT Deputy Governor said.
Trainees learned about updated market trends and some of the biggest issues which need to be tackled to move Thai tourism towards sustainability, including:
- Simple steps towards carbon calculation and offsetting;
- Opportunities for Thai tourism business to access ‘green finance’;
- Practical tips on how to reduce plastic and food waste, and
- Tips on how to travel responsibly and protect human rights in Thai villages.
Sessions on ‘Minimum Sustainability Codes of Best Practice’ enabled each supplier group to take home concrete actions, relevant to their sectors and services.
Trainees included staff from hotels, land transport suppliers, community and marine excursion suppliers, and professional tour guides.
Following the training, suppliers will be coached on how to share their existing good practices and progress on the Travelife for Tour Operators online platform, which can reach tour operators focusing on European markets.
Supplier contact details were shared by a Tourlink working group of Thai destination management companies (DMCs), representing the majority market share of European B2B tourism to Thailand.
The working group included Asian Trails, Destination Asia, EAsia Travel, East West Siam, EXO Travel, Go Vacation, Khiri Travel, Panorama Destination, and Peak DMC.
The working group also included smaller, specialist tour operators focusing on responsible tourism, including Andaman Discoveries, Discovery Travel, Krabi Spesialisten, Nutty’s Adventures, and Trunk Travel.
These operators have committed to agree on common, minimum sustainability actions in their supply chains.
For more information please contact Mr Peter Richards, Tourlink Project Manager. Email: peter.e.richards@gmail.com
About the Tourlink Project
The EU-Switch ASIA funded Tourlink project aims to move Thai tourism towards sustainability, through a business led, supply chain approach. Thai tour operators and suppliers will be supported to achieve a prosperous COVID-19 recovery, by meeting European demand for sustainable Thai tourism.
Since 2020, the Tourlink team has been working alongside Thai tourism associations, tour operators and suppliers to agree on common, minimum codes of best practice. Based on this work, the project aims to work with partners in Thailand and Europe, and the Tourism Authority of Thailand (TAT), to strengthen and promote Thailand as a leading sustainable tourism destination.
The project is led by the European Centre for Eco and Agro Tourism (ECEAT), which manages Travelife for tour operators and travel agents, along with Thai partner organisations including Designated Areas for Sustainable Tourism Administration (Public Organization) (DASTA), Pacific Asia Travel Association (PATA), Thai Ecotourism and Adventure Travel Association (TEATA), and Thailand Hotel Association (THA). Project partners have agreed to work as a team to raise sustainability standards and performance within Thai tourism supply chains.
Since the beginning of the project in May 2020, additional Thai government agencies and private tourism organisations have partnered with Tourlink, providing research and training expertise. These include Thailand Greenhouse Gas Management Organization (TGO), the Department of Environmental Quality Promotion (DEQP), Greenleaf Foundation, the Association of Thai Travel Agents (ATTA), Thailand Community Based Tourism Institute (CBT‑I), Thailand Responsible Tourism Association, and Fair Tourism, a Dutch NGO working on community tourism and human rights.