SUN, WTTC report strong on “existential climate crisis” & tourism’s response

October 2, 2019

cft ambitions report 2019 snip
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The SUNx (“Strong Uni­ver­sal Net­work”) Pro­gram has issued its first annu­al “Cli­mate Friendly Travel – Ambi­tion Report”. 

Pre­pared on the side­lines of the Septem­ber UN Gen­er­al Assembly and in col­lab­or­a­tion with the World Travel & Tour­ism Coun­cil (WTTC) “to sup­port a Cli­mate Neut­ral Travel & Tour­ism Sec­tor by 2050”, the doc­u­ment was made avail­able to down­load on Septem­ber 30.

The report’s core premise is that we face an “exist­en­tial cli­mate crisis” and that “cli­mate action is urgent”. 

SUNx asserts that the travel & tour­ism industry’s response to date has been “lim­ited”, that it’s ambi­tions must “intensi­fy”, and that cli­mate-friendly travel can be a “solu­tion”.

Climate-Friendly Travel Ambitions Report by SUNx Program

The report sets a baseline-based sys­tem of tar­gets it calls the “2050 Cli­mate Neut­ral Ambitions”.

Led by former top exec­ut­ive of IATA, WTTC, and UNWTO Geof­frey Lip­man, SUNx has developed a close work­ing rela­tion­ship with the gov­ern­ment of Malta and its Min­is­ter of Tour­ism Kon­rad Mizzi.

Malta is estab­lish­ing the 2050 tar­gets through the cre­ation of a Cli­mate Neut­ral Ambi­tions Registry. 

The Medi­ter­ranean archipelago is also plan­ning to cre­ate an annu­al think tank event to take place in the first quarter of each year which will review and revamp mater­i­al from the pre­vi­ous 12 months.

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