The great realignment: What caused tourism’s labour crisis & how do we fix it?

February 14, 2023
One Comment

Hospitality, travel, and tourism is experiencing a labour crisis. Sign image by Gerd Altmann (CC0) via Pixabay. https://pixabay.com/illustrations/sign-work-attitude-workplace-1020318/

After lay­ing off so many people dur­ing the COVID lock­downs, the travel, tour­ism, and hos­pit­al­ity sec­tors now face a labour crisis. Frédéric Dimanche points to causes and pos­its solu­tions. Last year ended on a pos­it­ive note for the travel & tour­ism industry as it over­came its greatest chal­lenge, the COVID-19 pan­dem­ic.  Des­pite the Rus­si­an invasion […]

Read More The great realignment: What caused tourism’s labour crisis & how do we fix it?

Douro on my mind: Measuring & marketing value during the ‘value crisis’

February 7, 2023
2 Comments

Douro Valley, Portugal by by Maksym Kaharlytskyi (CC0) via Unsplash. https://unsplash.com/photos/5ZmAyIG_OrI Price / value scale by Tumisu (CC0) via Pixabay. https://pixabay.com/illustrations/purchase-shopping-price-value-7307064/ Thought bubble by Clker-Free-Vector-Images (CC0) via Pixabay. https://pixabay.com/vectors/cloud-thinking-thought-bubble-304979/

Des­tin­a­tion mar­keters can exploit a gen­er­al per­ceived lack of value and trust to build affin­ity with pro­spect­ive vis­it­ors, accord­ing to K Michael Hay­wood.  In this “Good Tour­ism” Insight, Pro­fess­or Hay­wood describes the oppor­tun­ity for des­tin­a­tion mar­keters and the attend­ant chal­lenge for des­tin­a­tion man­agers. [You too can write a “GT” Insight.] It has been 20 years since […]

Read More Douro on my mind: Measuring & marketing value during the ‘value crisis’

Good news in travel & tourism December 2022 to January 2023

January 31, 2023

Nachos image by Herson Rodriguez (CC0) via Unsplash. https://unsplash.com/photos/aZOqcEK2KuQ

This “Good news in travel & tour­ism” wraps up two months of “Good Tour­ism” & “GT” Travel news, insights, and exper­i­ences. Share it as you would nachos … It’s “GT”. And go!  (Click/touch a menu item to go straight to it.) “Good Tour­ism” doesn’t judge. “GT” pub­lishes. Did you ever want to write a thought­ful piece about […]

Read More Good news in travel & tourism December 2022 to January 2023

How can we change sustainable tourism destination management for good?

January 24, 2023
One Comment

The world is changing. Is travel & tourism destination management? Individual holding newspaper by Gerd Altmann (CC0) via Pixabay. https://pixabay.com/illustrations/businessman-newspaper-read-world-4929680/ Superimposed on top is aviation’s CO2 emissions in 2018, an image by @PythonMaps. "GT" added the words "Is travel & tourism?"

To cre­ate a more sus­tain­able tour­ism industry, des­tin­a­tion man­agers need to tackle ‘the invis­ible bur­den’ that trav­el­lers and their facil­it­at­ors and ser­vice pro­viders impose on people and places.  Megan Epler Wood dis­cusses the energy, intel­li­gence, resources, hope, and edu­ca­tion required to trans­form des­tin­a­tion man­age­ment for the 21st cen­tury and bey­ond.  Plan­et Hap­pi­ness invited Ms Epler Wood […]

Read More How can we change sustainable tourism destination management for good?

Are developing destinations failing to tap the potential of women in tourism?

January 17, 2023
One Comment

The queen is more powerful than the king in chess. Image by Bruno / Germany (CC0) via Pixabay. https://pixabay.com/photos/chess-board-game-chessboard-4794265/

… And how is Iran involving women in tour­ism to help devel­op its enorm­ous poten­tial as a travel des­tin­a­tion?  Ira­ni­an writer Zohreh Khos­ravi offers answers in her first “Good Tour­ism” Insight. [You too can write a “GT” Insight.] The biggest chal­lenge and threat facing the travel & tour­ism industry over the next five years will be […]

Read More Are developing destinations failing to tap the potential of women in tourism?

Yes, Tourism Minister

January 10, 2023
One Comment

Yes, Tourism Minister ... Houses of Parliament clock tower image by Justin Vogt (CC0) via Pixabay. https://pixabay.com/photos/london-bigben-clock-2640268/

You learn that you will be appoin­ted Tour­ism Min­is­ter of your coun­try in Janu­ary 2023.  To help pre­pare your­self for media inter­views, draft a brief sum­mary of your vis­ion for the future of tour­ism in your nation. Your cor­res­pond­ent put this hypo­thet­ic­al to a range of travel & tour­ism stake­hold­ers — “GT” Insight authors, “GT” Part­ners, and their […]

Read More Yes, Tourism Minister