What is good tourism? “Good Tourism” & “GT” Travel January-February 2026

Wel­come to the Janu­ary-Feb­ru­ary 2026 wrap of “Good Tour­ism” & “GT” Travel news, insights, and exper­i­ences shared by friends and Part­ners of The “Good Tour­ism” Blog. [You too can share.]

What is good tourism?

The travel industry is com­plex, so it is a good idea to open one’s mind to per­spect­ives one may nev­er oth­er­wise encounter.

This is the “Good Tour­ism” mis­sion. It’s “GT”. And go!

News and questions (without answers) from the week ending February 15, 2026

The phe­nomen­on of ‘last chance tour­ism’ — rush­ing to see a site before it dis­ap­pears — has long been an uncom­fort­able mar­ket­ing hook. This week, research has quan­ti­fied the irony, high­light­ing how melt­ing gla­ciers are draw­ing record vis­it­or numbers.

As cli­mate change alters the phys­ic­al product of tour­ism, will the industry pivot to pre­ser­va­tion, or sell tick­ets to the end of the world?

News and questions (without answers) from the week ending February 8, 2026

The industry’s gaze is often fixed firmly on the hori­zon, if not the stars, but the vis­ion is becom­ing frag­men­ted. While bil­lion­aires recal­ib­rate their exit strategies, trav­el­lers on the ground are ask­ing for some­thing far more prosaic.

This high­lights a recur­ring dis­con­nect for 2026: The industry is selling a futur­ist­ic vis­ion of AI assist­ants and sub-orbit­al flights, while the con­sumer is often just try­ing to get from Point A to Point B without hit­ting a pot-hole.